Digital products

Print-on-demand designs

Upload designs to platforms that print and ship T-shirts, mugs and posters when someone orders.

Thin evidenceLast checked 24 Oct 2026

See how this fits you, freeAbout 6 minutes, no sign-up.

Is this for you?

Best for

Designers who want a low-risk side project and accept slow, small earnings.

In South Africa: Weak for local buyers; international only.

What you need

  • A laptop or computer
  • Reliable internet
  • No camera needed
  • No cold selling
  • At least 2 hours a week · age 18+
  • Graphic design (learning or better)
  • A way to receive payments from abroad

The money

What it can earn

  1. Pocket money
  2. A top-up
  3. A second income
  4. Can become a full income

Part time, most people earn a modest top-up from this. Treat bigger numbers you see online with care.

What people charge

No reliable SA figure yet

No reliable current SA data.

Costs to plan for

Start-up
R0 to R500
Every month
Data and airtime.
Payment fees
PayPal routes cost several percent.
Margin
Low per item.

How it is paid: Royalty or margin per item. Our viability score for it: 38 out of 100 (how we score).

How to start

  1. Test it cheaply Before you spend

    • Upload 30 designs in one niche
    • Success signal: organic sales within 90 days
  2. First week Days 1 to 7

    • Pick niche
    • 10 designs uploaded
    • Pick one niche you know well and sketch ten designs
  3. First month Days 8 to 30

    • 30 designs
    • Order one sample to check print quality
    • Share designs where your niche hangs out online
  4. By three months Days 31 to 90

    • Keep only if sales appear
    • Keep the designs that sell and retire the rest

Often needs 50+ designs. First income usually takes 30 to 365 days. A day-by-day version for your situation is in the full plan.

Step-by-step guide

Print-on-demand designs: your step-by-step start

19 short lessons with scripts, templates and rand prices to copy. R149 once-off, and the first lesson is free.

See what is inside

Customers and demand

Who pays

International shoppers.

Niche, personalised merchandise.

Is there demand?

Redbubble and similar platforms accept international artists; earnings are typically small and printing happens overseas, so SA buyers are poorly served.

RedbubblePrintful/Printify with Etsy

Getting customers

Marketplace search.

Listing on online marketplaces (Takealot, Bob Shop, Etsy, Teacha!)Being found through search or content

Risks and rules

Watch out for

  • Very low earnings
  • IP infringement claims

Competition: Very high.

Room to grow: Asset-based but low value.

Legal and tax in South Africa

Never use trademarked characters, logos or brand names.

Questions people ask

How much does it cost to start print-on-demand designs in South Africa?

Our research puts start-up costs at about R0 to R500. Recurring costs: Data and airtime.

How long until the first income?

Typically about 120 days, and between 30 and 365 days. Often needs 50+ designs.

Can I do it with only a phone?

Not really. You will need a laptop or computer for most of the work.

What about tax and legal rules?

Never use trademarked characters, logos or brand names.

Sources (3)

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Researched by the Earn Path team · editorial policy